We are delighted to announce that our club has entered into a long-term, active cooperation agreement with Qatar-based Aspire Zone. The partnership focuses on the development of academy training, the application of modern sports science and cutting-edge technological solutions, as well as supporting the development of the first team and young players.
The goal of the collaboration is for both parties to mutually share professional expertise and actively work together to contribute to the training of the next generation of football. Through this partnership, our club can access international professional knowledge and modern technological solutions that will play a defining long-term role in the development of our academy work in Kispest.
Aspire Zone is one of the world's leading sports development centers, supporting athletes' development with state-of-the-art infrastructure, sports science background, and technological solutions. The organization's international experience and innovative approach provide an important foundation for the further development of Honvéd's academy training.
Regarding the partnership, Kamel Badawy Attia, Director of Partnerships at Aspire Zone, also highlighted the historical significance of the Kispest club and the opportunities inherent in the collaboration.
"At Aspire Zone, we are delighted to build a collaborative relationship with Kispest–Honvéd, a club whose role in football extends far beyond the borders of Hungary. Ferenc Puskás rose to world fame here, and his legacy remains an example of what a club can achieve when it believes in its young players. We look forward to learning from Honvéd, sharing our experiences, and working together to provide even more opportunities for development and success for the next generation of football."
At the same time, the SPONIX brand will be featured on our team's shirts and on the club's various advertising spaces. SPONIX, a company belonging to the Aspire Zone group, provides unique digital technology solutions globally – the company uses technology that enables country-specific, differentiated LED advertising to appear during match broadcasts in different countries. As a result, viewers of the same match in different countries can see distinct advertising messages tailored to their local markets.
The partnership represents far more than a one-time project or branding opportunity; it is an active, long-term collaboration. The shared goal of both parties is to utilize the acquired knowledge, modern technology, and international experience in day-to-day academy operations.
Building the academy of the future together!
